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The 10 Usability Heuristics in Cartoons: Jakob Nielsen
Jakob Nielsen’s 10 Usability Heuristics are fundamental principles for designing user-friendly interfaces. I use them often to evaluate my work – and other websites and applications I encounter. They serve as general guidelines rather than strict rules, and at times are open to interpretation, but they help UX designers create intuitive, efficient, and hopefully satisfying…
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Book: Digital Icons That Work: A Comprehensive Guide to Enhancing User Experience with Effective Iconography
Icons are essential to my work as a Service and UX Designer (and the work of others around me), but they also misused, misunderstood and controversial. One person’s decisions usually dictate how icons are chosen, and used, in many projects. A subjective (and potentially inaccurate) approach can make interfaces cluttered and harder to use —…
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Understanding Customer Needs with the Jobs-To-Be-Done Framework
The Jobs To Be Done (JTBD) framework is a powerful tool for businesses to gain deep insights into customer motivations, leading to more successful product development and improved customer satisfaction. By aligning products with the real jobs customers are trying to accomplish, companies can build stronger, more meaningful connections with their target audience. The framework…